The originality of Mrs. Zepter and the greatness of their personality is mostly reflected in their cultural and social investments.  

There is a woman, they say, behind every great man, but it can also be the other way around. Behind the woman with a big heart, dedicated to beauty, humanity, and goodness, that is, arts, there is a great business magician, a creative mind of a businessman, a gold-hearted gentleman. Filip. From this symbiosis numerous offerings sprouted, to mark the period of the end of 10 and beginning of 21 century, that is, cultural life of Belgrade and Serbia, for eternity. Madlena and Filip Zepter. This symbiosis also resulted in the miracle of harmony, use value, dazzling exterior and interior, space populated by beauty. Yet another of their architectural paragons enriched with substance, a new gift of the Zepters to the people, the edifice of the legacy of Madlena Zepter – the Art Palace.

I like that south-Slav elegance that you must never show you are interested in something you are actually terribly interested in, moved by something that worries or excites us, or tired of what exhausts us.

MRS Madlena Zepter believes in her mission: she wants to preserve and continue tradition, present it to others, open before the eyes of contemporaries the door behind which the poetics of the past, valuable, and beautiful prevails. The selected artifacts within her collection are bits and pieces of the old world which is no longer; thus it seems that, preserving their rarity, delicacy of craftsmanship, and beauty, the collector deliberately flies from ephemerality,  mediocrity, and lack of imagination which we are so plentifully showered with in the modern time in which we live.